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In the current landscape where governments across the industrialised world are juggling fiscal austerity with supporting welfare, the idea of reducing taxes to favour an environmentally sustainable circular economy might seem less relevant. However as Walter Stahel of The Geneva Association demonstrates in this article, sustainable taxation is in fact most relevant to the present situation. He argues that we might be in a once in a generation opportunity to fundamentally re-examine our taxation policies to promote an economy that supports its most important resource: its labour.